Steve Dubin
Public Relations/Marketing Services
About / Bio
STEVEN V. DUBIN, president of PR WORKS, knows the "marketing" business. His newspaper career started by covering the Boston Celtics for the New Bedford Standard Times, Steve and Larry Bird shared rookie years. From there Steve progressed to editing and marketing positions in several publishing companies, including Mariner Newspapers.

He is the author of the E-Book “PR 101” – download for free at Steve has is a contributing author to "Get Slightly Famous", a book about becoming a celebrity in your field and attracting more business with less effort and "Tricks of the Trade", the complete guide to succeeding in the advice business.

He understands that good marketing has to be a win-win. Content must be useful and interesting to an editor's primary audience. Free exposure is only available to those who recognize news angles, package news in a digestible form, and take care of all the details of story placement - from arranging interviews to providing appropriate visuals.

Steve is the past president of the New England Franchise Association, founding president of the South Shore Ad Club and founder member of My Pinnacle Network, a business-to-business lead generation group with eight groups throughout Massachusetts.

He has presented seminars on various marketing topics for the Association of Franchisees and Dealers; Small Business Development Center, University of Massachusetts/Dartmouth; Metro South Chamber of Commerce; New England Healthcare Assembly; and South Shore Women's Business Network.

He resides in America’s hometown Plymouth, MA with his wife Wendy.
How can I help...
We help you navigate the confusing number of marketing choices to determine which avenue will work best within your budget and generate an immediate return on investment.

In brief, our PR and advertising firm approaches each situation as an open canvas.

We look at anything and everything that will help build your business – from the messaging of what makes you “different and better” to the full range of marketing tools including PR strategy, podcasting, content management, web presence, speaking engagements, social media, the new versions of LinkedIn and Facebook advertising, E-newsletters, sales materials, Every Door Direct Mail, news coverage and positioning.

Serving small to mid-sized clients, we often act as a "quarterback" to generate "new business" on a consistent basis. We look at what tools are necessary to surround your best potential customers with positive messages.

Our clients seem to like the fact that:

1. Seasoned professionals work directly with them and on their account.
2. Our bandwidth of contacts rivals the big boys.
3. Our fees are reasonable.
4. We are almost human compared to our competition.

PR Works. Allow us to show you how it can work for you. Please let me know if you’d like to talk via phone or over a cup of coffee. No obligation, no stress.
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